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ABOUT US

RARA is the brainchild of Rashnaz Daboo, a fashion design graduate hailing from Gujarat. Having 5+ years of experience with private designer labels and mass manufacturing companies as well as fashion app, the founder was inspired to concoct her own curated set of print & design centric apparel. 

The brand's indowestern line gives a modern & versatile avatar to indian textiles & craftsmanship so as to incorporate artisanal value into everyday clothing. The fashion merchanise available exclusively on labelrara.com is an extension of the designer's love for creating unique & attractive prints & artwork that people would love to own & flaunt.  

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Reach out to us: rarabyrashnaz@gmail.com

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